Toyota’s Social Media Stunt #10 – 200 Records in 20 Hours

Yesterday we posted on Ford’s social media efforts, but this brand isn’t the only one making efforts to reach out to their internet community. If you’ve got a few free minutes next Wednesday or Thursday (March 30 & 31), tune in to toyotapriusprojects.com to watch them attempt to set 200 world records in two days.

Among the records the Prius team will attempt to break is the “largest mural created during a 3-hour Prius Plug-in Hybrid Vehicle charge” and “most pool noodles to fit inside the cargo area of a Prius V.”

You can also interactively tweet with the team, if you have ideas for records or suggestions for setting them. Just send a message to @Toyota with the hashtag #Prius Records.

I do have one question for all Woo!ful readers – do you think events like this will draw more buzz for the brand? And, if you do tune in to the channel, did the two-day event endear you more towards the Prius?

Let me know in the comments – I’d love to hear what you think.