Lamborghini To Unveil An SUV
It’s a little crazy to think about a Lamborghini roof being more than chest-high from the pavement. But it’s also a little crazy to think about Pat Sajak not spinning the Wheel of Fortune, but I’m sure wheel (get it?!?!?) warm to that.
(Sorry, but that was wheelie funny.)
And that Lamborghini SUV will, at the very least, debut in concept form. At the Beijing motor show later this month, the Italian super duper luxury car maker will trot the model out to the Chinese public and auto industry to check everyone’s collective reaction (or oil).
Lamborghini making an SUV is a little nuts, but that’s not the only thing surprising about the company. To wit:
- The company hasn’t turned a profit since 2009 (it only has two models; the Gallardo and Aventador).
- Volkswagen Group owns and operates the company.
- Volkswagen Group also owns and operates Bentley, who will be launching its own SUV within three years. (Volkswagen Group is, like, the king of kings.)
- Lamborghini sold a whopping 1,602 cars last year across the world.
- The U.S. is the leading market for Lambos, with China right behind. (Helping to explain the Beijing test run.)
- According to the Lambo CEO, it takes 48 months, on average, for an all-new vehicle to arrive at dealers. That puts the earliest release date in 2017.
- The CEO’s name is Stephan Winkelmann.
Maybe Lamborghini will donate one of their SUVs in 2017 to Pat Sajak so he can ride off into his Wheel of Fortune retirement sunset in style. I can’t think of a more appropriate amount of craziness to commemorate the occasion.
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