Hey, About That Leather Seat…
On first read, you might think the Bridge of Weir Leather Company is a Grateful Dead project spearheaded by Bob Weir with “she takes the wheel when I’m seeing double, and pays my ticket when I speed” as a mission statement (lyrics from the Weir-penned “Sugar Magnolia”). But it’s not. The Scottish Weir Leather company makes seat-covers for several Ford Lincoln models.
The difference between Weir Leather seats and the majority of other industry-sourced leather seating is staggering. Most industry leather comes from under-regulated slaughterhouses in Latin America, with severe groundwater contamination as a consequence. Bridge of Weir uses a thermal energy plant at its headquarters to turn this potential contamination (90% of the weight of unfinished hides is shed) into energy. Also ecologically-friendly is that most Weir-sourced hides are from within a 60-mile radius in Scotland (think transportation distance).
If you’re driving around in a Lincoln, chances are the lush seat’s from a cow that grazed on green grass in a sprawling field near Glasgow. That’s a neat-o little tidbit to share with a passenger while you discuss existence and significance.
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