Car reviews from professionals are helpful when you’re researching trims, options, safety features and gas mileage for your new car. Most reviewers get to test out the car for a week before writing about it. Since they’re professionals, they usually know what to look for.

But there’s another kind of review that’s just as important, but not nearly as common as professional columns. At CarWoo!, we’re looking for reviews from you, the new car buyer.

We covered Honda’s Ferris Bueller commercial a couple days back. Here are some more incredible Super Bowl car commercials. It’s crazy to me how many millions manufacturers pay for the creation and placement of these spots. The real question is – will funny Super Bowl car commercials affect brand perception enough to cause a shift in buying trends?

Here are the best Super Bowl car commercials for 2012

It takes two to tango in the car business.

At CarWoo!, we care about a process that is fair to both the buyer and the seller.  We don’t believe that a car buying experience that is good for the buyer needs to occur at the expense of the dealer. For this reason, we endorse the first Online Dealer’s Bill of Rights.

 CarWoo! believes in dealers’ and buyers’ rights online.  This Bill of Rights targets the issues that have plagued dealers over the past decade and have become increasingly problematic as online buyers dominate the market for new cars.

If you haven’t seen Honda’s new Ferris Bueller-themed CR-V commercial, to debut on TV for the Big Game,  you need to check it out.

The Yukon can almost be considered a throwback these days.   To see a large, truck-based SUV roaming the streets anymore is like stepping back in time to a place when gas prices were low(er) and the term crossover referred to a sick basketball move.  Well, as small a percentage as large SUV sales take up in the present, people still need- or want- space.  And one of the best examples of space done right is the GMC Yukon.  And hey, it’s even got a hybrid model.  So don’t call it a relic just yet.

The 2012 Yukon keeps its upscale tradition alive, thanks to a variety of details.  Take a look. If you’re ready to buy a new Yukon, you can get offers on CarWoo! today.

After spending the first few weeks of 2012 compiling and analyzing our 2011 new car buying data – one fact has become glaringly obvious: women are more practical car buyers than men. While the average new car offer for a man is around $31,911, women typically seek cars and options that land them at a $28,306 price range. However, the two sexes save about the same. Men usually get 10.3% off MSRP and women get around 10.2% off MSRP. 

Step inside the 2012 Hyundai Elantra and feel what it’s like to save gas money.  Elantra appeals with chameleon-like astuteness, balancing economy and astuteness in equal parts. Delivering further proof of Hyundai’s assurance that they are a brand of the people, Elantra gives drivers what they want: a smart purchase, something not even the best rival slogans can cover up.

Two Recalls; One Existential, One Confounding

Henrik Fisker and Bernhard Koehler founded Fisker Automotive in 2007 to build the first premium hybrid electric vehicle.

We’ve been adding new car reviews to the CarWoo! Chronicle for more than a year now. Now that we’ve officially rolled over into 2012, we’re updating our 2011 reviews to account for the new developments manufacturers are rolling out. 2012 Focus anyone? You can always go to our Car Reviews Section to see all of our most recently covered cars. But if you’re looking for a particular make and model, this is the guide to help you find it. 

I have absolutely no idea how, but TechCrunch actually scooped the CarWoo! Chronicle on our OWN STORY.

How awkward.